Seo cost 2023 guide

SEO Pricing Guide: How Much Does SEO Cost in 2023?

Search engine optimization is what connects your company to the majority of your customers. In 2022, SEO was the second most-effective channel for acquiring new customers – and nearly half of all marketing teams are looking to increase their digital marketing budgets for 2023.  If you’re one of those marketers looking to up your SEO…
Top seo metrics

Top 12 SEO Metrics that Matter for Organic Growth

Organic search accounts for 50-55% of all website visitors. And having an effective SEO strategy is the bridge between users searching for information and clicking on your website when it appears on a search engine.  From on-page optimization to link building and core vitals, all those moving pieces work together to produce this favorable result. …
Internal linking for seo: best practices, strategies, and tools

Internal Linking for SEO: Best Practices, Strategies, and Tools

Content is the foundation of marketing activities. But the content itself will only take you so far.  You are going to need links (also called “backlinks”) to help your content rank in the search results. There are two types of links – external links and internal links. Both will help boost your search engine ranking…
Why you should add live chat on your website

15 Reasons Why You Should Add Live Chat on Your Website

Live chat is arguably one of the most essential features to implement on behalf of your brand – especially when working on your conversion rate optimization (CRO) strategies. If you leverage live chat to improve your marketing game, it can directly impact your revenue, ROI, and long-term performance. In an increasingly digitalized world, where instant gratification…
Proven conversion rate optimization strategies

23 Proven Strategies to Boost Your Conversion Rate in 2023

Conversion rate is at the heart of increasing your sales. That’s a no-brainer. A solid sales process relies on a strong pipeline. If your conversion rate improves, sales should – in a perfect world – see a boost as well. But that’s a different story – step one (and the focus of today’s article) is…
15 key elements every successful website homepage needs now

15 Key Elements Every Successful Website Homepage Needs Now

A website’s homepage is like its handshake. It serves more purpose than simply giving the user a place to start. It’s your opportunity to communicate the value of your business in a precise and engaging way.  You want your homepage to be bright, informative, and compelling without being too busy. If your users have their…
How to rank in cities where you don't have an address

How to Rank in Nearby Cities Where You Don’t Have an Address

If your business has invested in SEO, you’ve probably seen the results it can generate. Your site has more traffic, more page visits per session, and increased conversions.  But while general SEO helps your business rank for keywords on a national/global scale, it attracts all web traffic, regardless of geographical relevance.  Global visibility is important,…
12 web design trends to keep an eye on in 2022

Check Out These 12 Web Design Trends Happening in 2022!

Each year, a new wave of web design or web development trends inspires designers to create interactive, engaging site user interfaces to immerse their visitors and keep them coming back for more. Design trends shape everything from how web designers form their designs to how future versions of websites, landing pages, digital marketing methods, and…
Online reputation management win reviews influence people

Online Reputation Management: How to Win Reviews and Influence People

Your online brand reputation is a beacon of trust for prospective customers. Most people find it easier to connect with businesses that come across as authentic and reliable. In fact, a recent survey revealed that 88% of consumers agreed that they went out of their way to choose brands they felt were more authentic and…

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