Foxxr Blog

Whether they’re looking for a donut shop or a local veterinarian, the first thing most people do is turn to Google. The world’s biggest search engine then spits back the top results – including Google Business listings complete with addresses, FAQs, reviews, and more.  Local search revolves around Google Business listings – and if you run a…

Search engine optimization is what connects your company to the majority of your customers. In 2022, SEO was the second most-effective channel for acquiring new customers – and nearly half of all marketing teams are looking to increase their digital marketing budgets for 2023.  If you’re one of those marketers looking to up your SEO…

Organic search accounts for 50-55% of all website visitors. And having an effective SEO strategy is the bridge between users searching for information and clicking on your website when it appears on a search engine.  From on-page optimization to link building and core vitals, all those moving pieces work together to produce this favorable result. …

Content is the foundation of marketing activities. But the content itself will only take you so far.  You are going to need links (also called “backlinks”) to help your content rank in the search results. There are two types of links – external links and internal links. Both will help boost your search engine ranking…

Live chat is arguably one of the most essential features to implement on behalf of your brand – especially when working on your conversion rate optimization (CRO) strategies. If you leverage live chat to improve your marketing game, it can directly impact your revenue, ROI, and long-term performance. In an increasingly digitalized world, where instant gratification…

Conversion rate is at the heart of increasing your sales. That’s a no-brainer. A solid sales process relies on a strong pipeline. If your conversion rate improves, sales should – in a perfect world – see a boost as well. But that’s a different story – step one (and the focus of today’s article) is…

A website’s homepage is like its handshake. It serves more purpose than simply giving the user a place to start. It’s your opportunity to communicate the value of your business in a precise and engaging way.  You want your homepage to be bright, informative, and compelling without being too busy. If your users have their…

If your business has invested in SEO, you’ve probably seen the results it can generate. Your site has more traffic, more page visits per session, and increased conversions.  But while general SEO helps your business rank for keywords on a national/global scale, it attracts all web traffic, regardless of geographical relevance.  Global visibility is important,…

Each year, a new wave of web design or web development trends inspires designers to create interactive, engaging site user interfaces to immerse their visitors and keep them coming back for more. Design trends shape everything from how web designers form their designs to how future versions of websites, landing pages, digital marketing methods, and…