Revolutionizing small business marketing with generative ai

Revolutionizing Small Business Marketing with Generative AI

Unless you’ve been living under a rock for the last six months, you know that artificial intelligence (AI) has taken the marketing world by storm.  Thanks to the introduction of revolutionary tools, small businesses can put this technology to use like never before, making marketing more efficient and cost-effective than ever. In just the last…
Small business marketing budget

How to Maximize Your Small Business Marketing Budget

As a small business owner, you know that marketing is vital. But how much should you spend? And how can you get the most bang for your buck? In this article, we will explore the significance of investing in marketing and unveil strategies to maximize your budget. From crafting a tailored plan for your business…
The long and ardous epic story of the hero image

The Long and Arduous Epic Story of the Hero Image

A little bit of trivia for guys out there who are wondering why hero images are called as such. The term “hero” was first used in the world of theater, and it was the prop (it’s usually called the hero prop) that is more detailed than usual because it’s meant to be seen or viewed…
Website speed optimization tips

17 Website Speed Optimization Tips to Improve Your SEO

Web pages loading slowly = a real problem for any brand. Everyone loves a fast-loading website – both users and search engine bots. When we’re talking about conversions, nothing will deter people more than slow load times, and search engine algorithms will take note. There are many ways to test your load speed and to…
Why is ux important in digital marketing

Why is UX Important in Digital Marketing?

Can you remember the web or app interface you used yesterday? Probably don’t, right? Yeah! The interface might be decent enough that it didn’t cause any trouble while using that website or app. That means you won’t hesitate to use that website or app for further needs, isn’t it? So, if you also want to…
Jasper ai cheatsheet

Jasper AI Cheat Sheet: Your Ultimate Guide to Tone of Voice, Templates, and Prompts

The digital marketing landscape has evolved drastically over the past decade. From content marketing to social media platforms, it is now essential for businesses to stay ahead of the curve. The revolutionary emergence of AI tools has transformed information gathering, data collection, content marketing, and search as we know it. With the incredible skillset to…
Google business profile optimization guide

Google Business Profile Optimization Guide

Whether they’re looking for a donut shop or a local veterinarian, the first thing most people do is turn to Google. The world’s biggest search engine then spits back the top results – including Google Business listings complete with addresses, FAQs, reviews, and more.  Local search revolves around Google Business listings – and if you run a…
Seo cost 2023 guide

SEO Pricing Guide: How Much Does SEO Cost in 2023?

Search engine optimization is what connects your company to the majority of your customers. In 2022, SEO was the second most-effective channel for acquiring new customers – and nearly half of all marketing teams are looking to increase their digital marketing budgets for 2023.  If you’re one of those marketers looking to up your SEO…
Top seo metrics

Top 12 SEO Metrics that Matter for Organic Growth

Organic search accounts for 50-55% of all website visitors. And having an effective SEO strategy is the bridge between users searching for information and clicking on your website when it appears on a search engine.  From on-page optimization to link building and core vitals, all those moving pieces work together to produce this favorable result. …

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