Foxxr Blog

In today’s competitive e-commerce landscape, it takes effort to stand out among the competition – and money. Our Foxxr team is consistently asked about the cost of Google Ads and, more importantly, how much a small to mid-size business should spend. Statistics show that organic reach on social media is declining in 2022. If your…

There’s nothing more frustrating than creating valuable content on your website – only to realize Google isn’t indexing that page. You want your material to show up in relevant search results, and that will only happen if Google has crawled and indexed your website properly.  Although there is no guarantee that Google will index your…

For several years, SEO has become a fundamental piece in a digital marketing strategy. UX is also a key aspect to consider when having an online business. Improving user experience is part of SEO evolution as it is a core tool to not only attract but, more important, keep quality traffic on a website. Thus,…

We all know the Americans with Disabilities Act (ADA) has changed the way we build and run in-person stores – but what about online businesses? ADA standards require that certain kinds of businesses accommodate people with disabilities, including deafness and blindness. Similarly, e-commerce websites need to provide opportunities for all kinds of visitors with voice…

We are excited to announce that Foxxr Digital Marketing is now an official Yelp Advertising Partner! In other words, we have access to a wide range of resources and support services that will allow us to better optimize your presence on Yelp. You might be thinking, “Yelp? Isn’t that a review platform of the past?”…

Do you ever look on the third page of Google when you need to find something? Most likely, you never go that far in your search. And so do most people – which is why SEO is so important. In short, Search Engine Optimization is the process you need to increase your website’s visibility. For…

In the cut-throat competition among businesses today, creating unique and catchy content is the key to attracting more customers. On average, about 26 percent of the marketing budget of companies goes towards content creation. However, in order to stand out, you need to update your content regularly. Outdated content may make you miss out on…

Consumers today are inundated with thousands of ads. It is estimated that we are exposed to roughly 10,000 ads every day – but surprisingly, our brains are pretty good at recognizing an ad that we’ve seen before. Consumers also need several exposures to a brand or product before they start to remember it, though. This…

Bounce rate is a very interesting and important metric that may indicate how relevant your content is, how great your design is, how well you’ve chosen your target audience, and much more. In combination with other metrics, it makes it possible to review the big picture and shows you what you may need to adjust…