Top 10 PPC Advertising Benefits for Your Business

Top 10 Benefits of PPC Advertising for Your Business

April 13, 2021

  Digital marketing is an enormous umbrella term. It encompasses everything from content production to paid ads, and every tactic has its pros and cons to consider. Your marketing strategy should be broken up into a carefully crafted selection of smaller tactics, both paid and unpaid. As experts in the realm of digital advertising, our…

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How to Recover from Any Google Penalty 2

How to Recover from Any Google Penalty

April 6, 2021

Every year, Google tightens the reins on what’s acceptable – and what’s not. The search engine giant won’t hesitate to dole out penalties to websites that offer subpar content, participate in sketchy SEO activities, or perpetuate inappropriate language. Google wants to share only the highest quality links in its search results. If your site fails…

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How to Rank at Google's Position Zero What Is the Featured Snippet

How to Rank at Google’s Position Zero: What Is the Featured Snippet?

March 12, 2021

If you know anything about search engines, you know that ranking as the number one result for a search is the holy grail of SEO marketing. Better yet? You want to appear before the number one result in the highly coveted featured snippet spot on Google.  Let’s talk about this “featured snippet,” also known as…

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How to Develop a Content Marketing Strategy-Medium-Quality

How to Develop a Content Marketing Strategy

March 2, 2021

Content marketing chase is doomed to failure without a proper content marketing strategy. If you want to be a winner in this competition, your content marketing must demonstrate the following result: You might wonder how to achieve this tremendous result.  Frankly speaking, it is achievable for everyone who knows how to develop a content marketing…

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How Much Does SEO Cost

SEO Pricing Guide: How Much Does SEO Cost?

February 26, 2021

SEO is what connects your company to the majority of your customers. These days, 93% of customer interactions start with a simple search engine query – often with no specific brand name in mind. That said, you need to be integrating proper SEO elements into your site, and one of the best ways to do…

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What is User Intent

Understanding How People Search:
What is User Intent?

February 18, 2021

As marketers, we all wish we could just read our customer’s minds from time to time. It would make our job so much easier if we knew what buyers were looking for, what they wanted, and what kind of messaging would attract them. Search engines want to understand this, too. They utilize some of the…

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