SEO
Let’s face it: your brand needs SEO to thrive online in today’s world. There’s a reason why 69% of marketers invested in SEO in 2021. It’s viable, cost-effective, and vital to improving web presence. The higher you rank, the more people see your website, and the better your chances of reaching a larger client base. …
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Whether you’re a small business owner or a marketer at a large corporation, search engine optimization (SEO) plays a critical role in your success. It’s how you connect with customers and prospects online and ensure that your content is visible and easy to find. This, in turn, helps drive traffic, leads, and sales. But what…
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There’s nothing more frustrating than creating valuable content on your website – only to realize Google isn’t indexing that page. You want your material to show up in relevant search results, and that will only happen if Google has crawled and indexed your website properly. Although there is no guarantee that Google will index your…
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For several years, SEO has become a fundamental piece in a digital marketing strategy. UX is also a key aspect to consider when having an online business. Improving user experience is part of SEO evolution as it is a core tool to not only attract but, more important, keep quality traffic on a website. Thus,…
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We all know the Americans with Disabilities Act (ADA) has changed the way we build and run in-person stores – but what about online businesses? ADA standards require that certain kinds of businesses accommodate people with disabilities, including deafness and blindness. Similarly, e-commerce websites need to provide opportunities for all kinds of visitors with voice…
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Do you ever look on the third page of Google when you need to find something? Most likely, you never go that far in your search. And so do most people – which is why SEO is so important. In short, Search Engine Optimization is the process you need to increase your website’s visibility. For…
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