SEO
Web pages loading slowly = a real problem for any brand. Everyone loves a fast-loading website – both users and search engine bots. When we’re talking about conversions, nothing will deter people more than slow load times, and search engine algorithms will take note. There are many ways to test your load speed and to…
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Can you remember the web or app interface you used yesterday? Probably don’t, right? Yeah! The interface might be decent enough that it didn’t cause any trouble while using that website or app. That means you won’t hesitate to use that website or app for further needs, isn’t it? So, if you also want to…
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Whether they’re looking for a donut shop or a local veterinarian, the first thing most people do is turn to Google. The world’s biggest search engine then spits back the top results – including Google Business listings complete with addresses, FAQs, reviews, and more. Local search revolves around Google Business listings – and if you run a…
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Organic search accounts for 50-55% of all website visitors. And having an effective SEO strategy is the bridge between users searching for information and clicking on your website when it appears on a search engine. From on-page optimization to link building and core vitals, all those moving pieces work together to produce this favorable result. …
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Content is the foundation of marketing activities. But the content itself will only take you so far. You are going to need links (also called “backlinks”) to help your content rank in the search results. There are two types of links – external links and internal links. Both will help boost your search engine ranking…
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Conversion rate is at the heart of increasing your sales. That’s a no-brainer. A solid sales process relies on a strong pipeline. If your conversion rate improves, sales should – in a perfect world – see a boost as well. But that’s a different story – step one (and the focus of today’s article) is…
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