SEO
Your online brand reputation is a beacon of trust for prospective customers. Most people find it easier to connect with businesses that come across as authentic and reliable. In fact, a recent survey revealed that 88% of consumers agreed that they went out of their way to choose brands they felt were more authentic and…
Read MoreLet’s face it: your brand needs SEO to thrive online in today’s world. There’s a reason why 69% of marketers invested in SEO in 2021. It’s viable, cost-effective, and vital to improving web presence. The higher you rank, the more people see your website, and the better your chances of reaching a larger client base. …
Read MoreWhether you’re a small business owner or a marketer at a large corporation, search engine optimization (SEO) plays a critical role in your success. It’s how you connect with customers and prospects online and ensure that your content is visible and easy to find. This, in turn, helps drive traffic, leads, and sales. But what…
Read MoreThere’s nothing more frustrating than creating valuable content on your website – only to realize Google isn’t indexing that page. You want your material to show up in relevant search results, and that will only happen if Google has crawled and indexed your website properly. Although there is no guarantee that Google will index your…
Read MoreFor several years, SEO has become a fundamental piece in a digital marketing strategy. UX is also a key aspect to consider when having an online business. Improving user experience is part of SEO evolution as it is a core tool to not only attract but, more important, keep quality traffic on a website. Thus,…
Read MoreWe all know the Americans with Disabilities Act (ADA) has changed the way we build and run in-person stores – but what about online businesses? ADA standards require that certain kinds of businesses accommodate people with disabilities, including deafness and blindness. Similarly, e-commerce websites need to provide opportunities for all kinds of visitors with voice…
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