Google Ads
The Challenge: Before the summer heat set in, James Thomas Heating and Cooling received 53 calls from Google ads in just two weeks. For an HVAC business, the valuable lead is the homeowner whose AC just quit in peak heat. That demand was coming with the season. The question was whether the account would be…
Read More about How an HVAC Company Turned Summer Heat Into 53 Booked Calls at $25 EachMost Pool Companies Pay $80 a Lead. This One Paid $3.88
June 15, 2026
The Challenge: Clear Tech Pools, a local pool company in St. Petersburg, FL, was running paid ads that burned budget on clicks instead of customers before hiring Foxxr. In home services, a click that never picks up the phone isn’t a lead; it’s wasted spend. Most local advertisers in this space pay $50, $80, $100…
Read More about Most Pool Companies Pay $80 a Lead. This One Paid $3.88